Blog Archive - KWHotel

Social media marketing for hotels – 7 TIPS for beginners

15.10.2019 Szymon Cyrzyk, KWHotel Hospitality Market Researcher

Why is social media marketing for hotels so important? According to the infographic from wearesocial.com website, the number of users on social media is currently around 3,484 BILLION (nearly half of the world’s population). This number includes as many as 3,256 billion mobile users, whose number is constantly increasing by about 10% per year. But […]

How to make a better website for hotel? – find out in 5 minutes!

08.10.2019 Mariusz Luzar, KWHotel Knowledge Base Editor

Why hotel website is one of your best sellers? – find out in just 5 minutes! The title of my article describes website as a showcase of your property. It raises its prestige and facilitates contact with potential guests. However, this is only one side of the coin – a well-crafted page should cause visitor […]

Visual identity – build it with the good quality accessories!

02.10.2019 Szymon Cyrzyk, KWHotel Hospitality Market Researcher

Visual identity is an important marketing tool, especially for the hotel industry. When providing accommodation services, hoteliers have an opportunity to build a strong image of their brand. For starters, a properly designed logo and name should create the harmony between the guest’s expectations and the accomodation you provide him with. You can find more […]

Brand is the key to success – designing the perfect logo and name

24.09.2019 Szymon Cyrzyk, KWHotel Hospitality Market Researcher

Logo and name are the foundations for creating a strong brand. Find out how to achieve that! The amount of modern marketing tools in the HoReCa sector is growing rapidly. Each of them offers you an opportunity to attract new guests to your property. To be effective in such actions, however, much of the attention […]